Guide To Create A Professional Blog Step By Step

Today I bring you a post that can be great for you, basically I will tell you how you can create a professional blog without dying in the attempt. You already know how important it is to have a personal brand today, because the blog is the epicenter of this type of strategy and can help you a lot to position yourself as a reference in your environment. Keep reading this post and you will see everything I have to share with you 😉

Why a blog?

Guide To Create A Professional Blog Step By Step

I'm going to summarize it in one word: learn. For me this is a blog, constantly learning and being a better professional. Sharing is great, but when you do it with people who read you the satisfaction is even greater. Then I will share everything that generates you having a blog and also what it will cost you:

  • Recognition in your professional environment
  • Continuous learning, you will always learn new things
  • Income, you can offer premium content, do affiliate marketing, collaborations with brands, trainings and conferences
  • You will feel that you are contributing and that is the best of sensations

What do you need to set up a blog?

  • I really want to have fun and share with people you don't even know
  • Time to plan and create good content
  • Maintain a good rate of frequency in publications
  • Time to take care of your community
  • A blog set up as God intended, that is, it is attractive and easy to navigate
  • Cool plugins to make your blog the best in your area
  • Capture subscribers to create your community from the beginning
  • Below I will tell you how you can create a blog yourself 😉

How to start a professional blog for FREE

1- Brainstorming

This is the moment when you have to define several important things for your blog:

  • What will your blog be called
  • What will you talk about on your blog, define main, secondary and sporadic categories
  • What keywords will define the contents of your blog (so that you always use them later)
  • What logo will you have, please have one even if it is typographic, it is important to have an image
  • What colors will you use, at least have two, one primary and one secondary
  • Define 10 initial posts for your blog

2 - Get FREE hosting and domain

Today I bring you great news, it turns out that Red Coruna has changed its image and name, now they are called Host Europe . To celebrate this new change, they are offering the creation of a professional WordPress blog with a domain. Even credits for Fotolia include you, this can be great to have the first posts with good images. To redeem this award you just have to follow the following instructions:

  • Go to the Host Europe page
  • Select  Free WordPress Plan
  • Give it to continue and start to configure everything

It is a limited offer, take advantage today before it ends, it  is where I have my blog hosted 😉 If you did not have this option you would have to pay from $60 to $120 for an annual hosting with domain 😉

3- Buy and install a cool template

This can be done through Themeforest , here you will find templates for all tastes, I only leave you three recommendations:

  • Check if the seller updates the template constantly
  • Read the comments of other users to prevent problems
  • Check everything that includes super well

4- Install cool and free plugins

This is my list of cool WordPress plugins that I use to make my blog more powerful:

  • Stealth Publish to be able to publish posts without appearing in RSS
  • Pretty Link to create custom links with your domain, for example, if you want to promote my Amazon affiliate link you could create
  • Click to Tweet  to add the option to tweet content from your post (this increases the social share)
  • Image Banner Widget to create clickable banners in the sidebar of your blog
  • Selz , Samcart, Thrivecart or Gumroad  - to sell products
  • Sumome  -  to attract subscribers with popup, top bar and other ways
  • WordPress SEO - a super easy to use plugin to position your content
  • Default Post Content so that your posts always have a pre-determined content at the beginning (for example: subscription box, latest posts, etc ..)

You May Also Like: 5 Questions You Should Ask Yourself Before Starting A Blog

5 - Write your first content

At this point, you just have to have fun creating content 😉

What can you invest in to further tune your blog

Obviously not everything is free, if you want to launch your professional blog with a lot of  power  from the beginning, these are the investments that I recommend you make:

Visual aspect

  • Order a logo with a designer you can see pages like Dribbble
  • Order a logo design or graphic pieces in general from 99 designs

Professional plugins

  • OptinMonster
  • Opt-in Content  to offer content in exchange for subscription
  • Visual composer to create pages by dragging blocks, something super simple

Email Marketing (a tool to help you)

  • Benchmark Email 
  • InfisonSoft or Active Campaign (marketing automation)
  • Mailchimp
  • Mailrealy 
  • Acumbamail


  • Blogging style guide
  • Content Marketing E-Book
  • Guide with words and expressions to increase conversions
  • Email Marketing Course 

I hope that the guide will serve you and that you launch your blog as God commands once and for all 😉

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